This is the first of a two-part blog. Read part two here. Earlier this year I hosted a webinar on emergency preparedness planning for events and this topic continues to be a hot-button issue for sport leaders. We are working with several clients on event-specific risk management projects and as … [Read more...] about Emergency Preparedness Planning & Lessons from Recent Natural Disasters: Part 1
Sport Events & Risk Management – More Than Just a Broken Arm
Hosting a successful sport event involves many factors, some of which involve taking risks or exposing your organization to potential risks. Minimizing risk during the hosting of your events helps to avoid possible injuries, legal consequences, and a negative participant experience. As events are … [Read more...] about Sport Events & Risk Management – More Than Just a Broken Arm
Developing a Sponsorship Package
With the recent successes and the rising popularity of Canadian Olympic athletes, more and more sponsorship dollars are gravitating towards amateur sport. A few statistics from the 2013 Canadian Sponsorship Landscape Study are shared below that highlight this reality (see footnote [1]). Naturally, … [Read more...] about Developing a Sponsorship Package
Hosting Successful Sport Events in Your Own Backyard
Is your organization looking to host a championship event? Whether your proposed event is international, national, provincial, or local the decision to host an event should be given serious consideration. Hosting a successful sporting event in your own backyard is not that simple and is often … [Read more...] about Hosting Successful Sport Events in Your Own Backyard
Event Management, Marketing Services and Beyond
I am excited and very honoured to join the Sport Law & Strategy Group. My first introduction to the organization came in 2003 when I met Rachel Corbett and she assisted the PSO that I was working for at the time. Rachel instantly inspired me; the manner in which she both controlled the room yet … [Read more...] about Event Management, Marketing Services and Beyond
The Proven Value of a Social Media Policy
For a few years I’ve been recommending that sport organizations develop their own social media policy. In the most comprehensive blogpost - ‘Does your organization need a social media policy?’ - I explained the five components necessary for an organization to safely and effectively involve itself … [Read more...] about The Proven Value of a Social Media Policy